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More than 16 billion photos have been uploaded to Instagram since its inception, quickly earning recognition as the number one photo sharing social network. Retailers around the world use Instagram to share photos of their staff, store, products and events in order to gain a [...]
We've finally arrived at the single digits of the Christmas countdown. The next few days will prove to be some of the busiest of the year. So how can you squeeze in last-minute marketing ideas to move merchandise and increase sales? Read on to learn [...]
Facebook, Twitter and Pinterest are social media staples for your business. Add Instagram and you're expanding your reach into a larger social community. Small businesses are joining Instagram to share pictures and short videos of products, store events and store happenings. Simply download the mobile [...]
Download Our Event Marketing Guide It's no secret that brick and mortar stores are in some serious competition with e-commerce sites. Shoppers can now fulfill all of their needs with the click of a mouse. But where e-commerce companies compete on convenience, brick [...]
To blog or not to blog? That is the question. And the answer is yes. So you've decided to start a blog and you sit down to write, but more questions arise. The biggest and most challenging is "what do I say?" To answer this [...]
As the diverse collection of online media continues to grow at lightning speed, many independent retailers have begun to question the value of maintaining their presence in traditional marketing. They know cultivating a strong online marketing presence is vital to stay in the game, but [...]
This post was originally published by Retail Minded's Founder and Editorial Director, Nicole Leinbach Reyhle Small business owners have known that consumers' main source of discovery has been the internet ever since Google first became a verb. I know what you're thinking, "You mean to [...]
So you're back for more online customer appreciation tips to get your social following buzzin' about your biz. If you've implemented the tips from Part 1 of this series then you've learned how valuable positive word-of-mouth marketing can be for your store. Now it's time [...]
Visuals are stimulating. Rich photography and colorful graphics have the ability to catch your attention during the busiest time of day but may not be able to hold it. Text can be boring. Bulleted sentences and long paragraphs will get your message across while [...]
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