[Q&A] Jennifer from Wockenfuss Candies talks about SnapRetail’s Managed Marketing Services

In this brief Q&A, we talk to Jennifer from Wockenfuss Candies, one of the oldest family owned and operated candy companies in Baltimore, Maryland about her year-long experience as a Managed Marketing Services subscriber. Q:  Can you describe your digital marketing efforts prior to signing [...]

10 Ways to Boost Summer Sales

Summer is just around the corner, and a successful quarter is within reach of your business!  We’ve got ten tips and tricks for you to advance your marketing strategies this season. Holiday promos  → Give your customers all the more reason to celebrate summer occasions [...]

5 Creative Ways To Use Video Content To Brand Your Store

A guest post from our friends at Fit Small Business When it comes to digital marketing, every word you write, photo you share, or video you produce—all your content—is a reflection of your brand. Anything you post to your channels or outlets is [...]

How to Improve the In-Store Customer Experience

As consumers become more connected, the popularity of online shopping continues to increase. According to the U.S. Department of Commerce, sales from retail e-commerce in the United States exceeded $450 billion in 2017, an increase of more than 16 percent from 2016. However, shoppers [...]

Email Marketing for Small Business [PART 2]

Learn about mobile's role in email marketing, design tips, and the basics of autoresponders in "Email Marketing for Small Business [Part 1]." Now you may ask, if email is everywhere and anyone can send it, why do I need an email marketing tool? [...]

Shopper Psychology: A Leg Up for Small Businesses

As a small business, you need every edge you can get to help your business perform well. You already have your product or service down, and you know that you have to deliver top class service if you want your business to do well. [...]

Using Signage in your Jewelry Cases

In-case signage can be a very helpful tool to communicate with your customers while they are browsing, enhance your product and most importantly, tell a story.  Always assess your signage to make sure that it is consistent with your store brand and image. [...]