Apps vs Websites – what’s the best way to sell on mobile?
We’re at a point where nearly 6 in 10 website visits are from mobile. This makes sense; people have their phones on them all the time and are often browsing the web at work, [...]
Omni-Channel vs Multi-Channel – Which One And Why?
Brands with top class Omni-Channel customer engagement retain 89% of their customers on average, compared to just 33% for companies with weak Omni-Channel customer engagement. That 3x difference could make or break a business. [...]
Social Media Marketing — 5 Tips That Work
Social media has taken the world by storm — almost everyone has some kind of social media presence, either temporary or permanent. Most people in the developed world are connected to social media 24/7, [...]
What You Need to Know About Data Breaches, Fraud Prevention and Your Business
In this digital age, we all need to have boundaries when it comes to our data. But if you own or manage a business, those boundaries are even more important. Putting the right policies [...]
6 Overlooked Costs Every Retail Owner Needs to Know
When you first started your retail business, you made a budget, right? You factored in all the costs associated with both starting and then managing your company. Things like retail space rent. Products. Salaries. [...]
Copywriting for Instagram: Tips and Tricks
Instagram is one of the most booming platforms used for brand promotion and e-commerce today. When this platform first appeared in 2010, not many specialists were considering it suitable for marketing promotion strategies. Moreover, [...]
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