What is an animated GIF? A GIF is a type of image file. An animated GIF means the image includes animation or movement. A GIF does not include sound. Think of it as a looped, short, silent video or a slideshow. You can now [...]
Here at SnapRetail we work with thousands of small business owners tackling their digital marketing. Over the years, we have picked up a few tools that make life a little easier and we want to share them with you! From finding photos, to editing [...]
What is the 60/30/10 rule? The 60/30/10 rule is a social media marketing technique that helps you maximize your social media impact by leveraging engaging content, sharing information from non-competitive businesses and local or industry organizations, and promoting products and services. We typically [...]
To help you with your marketing while you are on the go, SnapRetail has launched a new podcast!These bite-sized episodes will give you the email, social media, and website marketing advice you need to market your small business and get the most out of SnapRetail.Each [...]
How important are images? The short answer is very! But, what are the details that support that answer? First, articles with images get 94% more total views on average. That success continues to Facebook where engagement rates for photos are 37% higher over text only. Does that [...]
If you ask any of our small businesses about their most loved SnapRetail feature, the survey is always pretty clean: the planning calendar. Why? You can easily get a comprehensive view of your marketing plan: emails, social posts, website updates, and events. But, even the [...]
Black Friday. Small Business Saturday. Cyber Monday. Fill up on the turkey, stuffing and pumpkin pie while you have the chance because the next few days will be a bit of a retail blur. Inventory will fly off the shelves, but we’ve got three last [...]
A guest blog post from our friends at Unity Marketing On August 15-18 the 47th anniversary of Woodstock will be celebrated, a watershed moment for we Baby Boomers in the 60s, when nearly half-a-million young people gathered on a farm in upstate New York [...]
A guest blog post from our friends at Civic Science Those of us in marketing and media love to over-hype new things. Remember when “location-based” services like Foursquare were all the rage for about five minutes? Today, it’s Pokémon Go. Tomorrow it will be [...]
Post your way to Facebook success! Creating consistent, engaging content for Facebook can be a challenge. That's why we've created the 60/30/10 Facebook Rule. Watch the video below to learn how you can look like a pro on Facebook! The 60 :: Be a Resource [...]