Your store may not have a physical "suggestion box," but there are many new ways to find helpful feedback that may not be so obvious. The more you know your audience, the better you can tailor your messaging to resonate with their interests and needs. [...]
Personalizing customer emails can help you build loyalty and strengthen relationships with your customers. That's why we've added new features to make it easy for you to collect customer information, create lists and send beautiful emails to your customers. By adding a personal touch to [...]
Sending marketing emails to your customers from Outlook, or any other personal email service provider, may seem innocent enough. No harm, no foul, right? Actually, it's quite the opposite. Not only does it violate major laws, it can have some negative effects on your business, [...]
Whether you live in a beach town or in the middle of a bustling city, it's guaranteed that your customers are going to be in a summery state of mind. Catch their attention with these three beautiful summer-themed store displays, and host a summer sale [...]
If you're looking to boost your business, create some social media buzz and have fun with your customers, contests are the way to go. They are a great way to get your following more involved with your page and to spread the word of your [...]
Ah, July! Long summer days, cookouts and campfires. Fireworks, celebrations and the red-white-and-blue. It's the time of year in which we reflect on what it means to have our independence as a nation. But for hundreds of thousands of small businesses across the country, July [...]
Craving a pick-me-up to turn up your day, you find yourself in front of a vending machine. Browsing the vast selection of goodies, you make a selection and add money to complete your purchase. Within seconds, your sweet treat is delivered instantly to your fingertips. [...]
Great customer service is essential when it comes to building an excellent reputation for your business. According to customer service speaker Shep Hyken, 78% of consumers have decided not to go through with a purchase because of poor customer service. It's long been known that [...]
Your customers, current and potential, are searching for your business online whether you realize it or not. When they ask a friend for your store's phone number or address, their response is almost guaranteed to be, "I don't know, Google it." So what happens when [...]