Focusing on the Key Measures of your Business

Like many readers, I always devour the results of several industry surveys of jewelers. Many of the results are to be expected and some are surprising. Sadly, many of the disappointing answers were no surprise and served to reinforce the approach I regularly hear [...]

[Q&A] Jennifer from Wockenfuss Candies talks about SnapRetail’s Managed Marketing Services

In this brief Q&A, we talk to Jennifer from Wockenfuss Candies, one of the oldest family owned and operated candy companies in Baltimore, Maryland about her year-long experience as a Managed Marketing Services subscriber. Q:  Can you describe your digital marketing efforts prior to signing [...]

10 Ways to Boost Summer Sales

Summer is just around the corner, and a successful quarter is within reach of your business!  We’ve got ten tips and tricks for you to advance your marketing strategies this season. Holiday promos  → Give your customers all the more reason to celebrate summer occasions [...]

5 Ways How Small Businesses Can Increase Online Sales

The Internet has become a very significant force for the last decade. Now the majority of people cannot imagine their lives without Internet access. It is used for finding new information, communicating with friends, carrying out payment transactions, purchasing various items, or booking holidays. [...]

11 Visual Merchandising Tactics To Increase Sales

In today’s extremely competitive retail market, visual merchandising plays an essential role in attracting customers and increasing the store’s conversion rate. It’s often difficult to drag people away from their comfy couches and electronic devices to shop in a physical store. However, once they’ve [...]

5 Smart E-Commerce Lessons to Boost Local Business

Nowadays, we cannot underestimate the power of online shopping websites. With more people shopping from e-commerce stores to save energy and time, the interest of those who prefer to shop at physical stores has declined to some degree. At the same time, we can’t [...]

5 Creative Ways To Use Video Content To Brand Your Store

A guest post from our friends at Fit Small Business When it comes to digital marketing, every word you write, photo you share, or video you produce—all your content—is a reflection of your brand. Anything you post to your channels or outlets is [...]