This post was originally published in Independent Retailer. Nearly 1 billion websites exist out there in the World Wide Web. Millions of those websites have hundreds of individual landing pages. We are not math experts (just marketing ones), but we can assume that is a [...]
It’s difficult to stop busy people in their tracks. You’re lucky if they even notice your store in their daily travels. To attract positive attention to your store you need to have eye-catching displays. The six most important design elements to get people to stop [...]
“Too often the shortcut, the line of least resistance, is responsible for evanescent and unsatisfactory success.” - Louis Binstock Keep this quote in mind the next time you start thinking about buying an email list. The temptation can be great, especially if you are new [...]