We are seeing new businesses open almost every day. With the rise of social media, luckily for us, we get to see them online each day more and more. During the lockdown last year, a lot of businesses failed, meanwhile a lot of businesses got [...]
Newsletters are a common element of content marketing strategies all over the world. In fact, 83 percent of B2B companies send newsletters to prospective and existing customers on a regular basis. But sending newsletters to subscribers is one thing. Actually achieving success is another. There’s [...]
Are you looking for driving traffic that converts? If yes, then Google Shopping Ads are your best bet. Whether you have an online store or a brick and mortar shop, Google Shopping Ads is your chance to drive more sales. This article will share five [...]
Managing an online business can be exciting, but it can come with its share of stress, too. This can be especially true if you are trying to grow your business or are taking steps to expand. What makes growing your online business even more difficult [...]
Younger generations are spending huge amounts of time online, which means digital marketing is essential to most businesses these days. But just establishing an online presence isn’t necessarily enough to connect with younger audiences. You need to reach them on the right platforms with the [...]
Mother’s Day is a huge retail holiday you do not want to skip! According to the National Retail Federation, last year consumers were estimated to spend a total of $26.7 billion on gifts for mom. This holiday gives retailers an amazing opportunity to generate [...]
We all know that visuals catch our attention first instead of any long-written material. No matter how much research you have done, if your content is not backed up by captivating and relevant graphics, most readers will choose to ignore it. Therefore, visuals are essential [...]
Whether you’re launching a new book store or developing an online shopping store for your business, marketing is something that you will heavily rely on in order to tell people it. When it comes to creating awareness about your products and services, a lot of [...]
There can be little doubt that the ongoing COVID-19 pandemic has irrevocably altered the retail landscape: Storefronts have shuttered, industry heavyweights have filed for bankruptcy, and millions of workers have been furloughed or, in some cases, laid off. When you factor in the disruption that [...]
With the advent of digital media, the internet, and personal handheld devices, connecting with people worldwide simply took an unprecedented turn. Today we have more than 3 billion people actively using the internet, and this led to businesses realizing just how lucrative digital marketing could be for [...]