10 Email Best Practice Tips for Independent Retail Stores

Maintaining an up-to-date email list is often an important tool for small business marketing. Independent retailers rely on direct engagement in order to drive repeat business into their stores. Facing stiff competition from big box chains that may compete on selection and price, independent shops [...]

[New Feature] Animated GIFs for email, social, website & e-commerce

What is an animated GIF? A GIF is a type of image file. An animated GIF means the image includes animation or movement. A GIF does not include sound. Think of it as a looped, short, silent video or a slideshow. You can now [...]

Introducing The SnapRetail Podcast!

To help you with your marketing while you are on the go, SnapRetail has launched a new podcast!These bite-sized episodes will give you the email, social media, and website marketing advice you need to market your small business and get the most out of SnapRetail.Each [...]

New Feature: Smart Calendar, Scheduling Your Social and Email Posts is Easier Than Ever!

If you ask any of our small businesses about their most loved SnapRetail feature, the survey is always pretty clean: the planning calendar. Why? You can easily get a comprehensive view of your marketing plan: emails, social posts, website updates, and events. But, even the [...]

How to Make Coupons More Effective

A guest blog post from our friend, Jessica Thiefels Many retailers agree that coupons are an effective way to bring people into their stores. But some merchants see coupons as a nuisance that only serve as a hassle for lowering profitability.   It’s likely that [...]

3 Last Minute Tips for Thanksgiving Weekend

Black Friday. Small Business Saturday. Cyber Monday. Fill up on the turkey, stuffing and pumpkin pie while you have the chance because the next few days will be a bit of a retail blur. Inventory will fly off the shelves, but we’ve got three last [...]

50 Powerful Holiday Subject Lines for Small Business

As a small business, you want to stand out against big-box competitors in your customer’s inbox. Your email subject lines entice your customers to open your emails or ignore them. With SnapRetail’s 5 tips and 50 catchy, must-open subject lines, we’re helping to ease [...]

How to Sell Through Email: 4 Tips

Raise your hand if you would like 11% of your store's sales to come from online purchases. I bet your hand is raised pretty high right now. Macy’s already falls into this category, with online purchases accounting for 11 percent of all sales or $3.1 [...]

Clean Up Your Email Marketing this Spring with Our Checklist!

Email Marketing is constantly changing. The days of sending out the same email to a list several years old are gone. Email marketing needs to be targeted to attract savvy customers and lists need to be cleaned to keep them relevant and updated. Read below for [...]