Online reviews have more impact on your business than you think! Download your guide to getting online reviews for your small business. Why you need Customer Reviews Online Reviews & SEO How to ask for Reviews Where to Collect Reviews Fill out the form [...]
A guest post from our friends at Fit Small Business When it comes to digital marketing, every word you write, photo you share, or video you produce—all your content—is a reflection of your brand. Anything you post to your channels or outlets is [...]
As consumers become more connected, the popularity of online shopping continues to increase. According to the U.S. Department of Commerce, sales from retail e-commerce in the United States exceeded $450 billion in 2017, an increase of more than 16 percent from 2016. However, shoppers [...]
Learn about mobile's role in email marketing, design tips, and the basics of autoresponders in "Email Marketing for Small Business [Part 1]." Now you may ask, if email is everywhere and anyone can send it, why do I need an email marketing tool? [...]
In all industries and especially in retail jewelry, efficient Working Capital is essential. Working Capital is defined as the difference between Current Assets and Current Liabilities. One measurement of a Company’s health is the Current Ratio, or Ratio of Current Assets to Current Liabilities. [...]
“You have to do what others won’t, to achieve what others don’t” (Anonymous). This is a great quote…and one that we all really should think about. A company's ability to deliver an experience that sets it apart in the eyes of its customers ensures [...]