The desire not to risk a large sum of money when starting a business is perfectly justified. Even if you conducted a thorough analysis of the target audience, made sure that your offer will have a response, thought out a business strategy, investing a huge [...]
With platforms, like Facebook, Instagram, and YouTube, which allow a variety of content types, Twitter may seem like a lost cause in terms of marketing. Videos on Twitter look not as engaging as on YouTube or Instagram, and Twitter doesn’t allow posts longer than 280 [...]
Small businesses rely on cutting costs and saving revenue wherever they can as they try to make a name in their respective industries. Most of the problems that small businesses face are predominantly caused by lack of financial resources or lack of the ability to [...]
If you are a serious entrepreneur who gives 100% to the business, social media marketing may not seem like too big a deal for your organization. But what if we tell you that social networks can grant you exposure to billions of users worldwide? Instagram [...]
Now that we’ve all recovered from the final episodes of “Game of Thrones” and said goodbye to our favorite characters (ahem, dragons), it’s now possible for us to step back, take a larger view, and begin to understand some valuable lessons from the series. Completely [...]
A recent study by Visual Objects found that most consumers use shopping apps a few times per week and are most likely to access: Mass merchant retailer apps such as Target, Walmart, or Costco Pure online retailer apps such as Amazon or Overstock Food and [...]
Introduction By the end of 2018, Facebook’s ads revenue reached $16.6 billion, despite the 2 percent decline of the average ad price, according to statistics. The reason why the world's most popular social network can grow its revenue besides the lower income per ad can [...]
Marketing blog posts present an ideal opportunity to share ideas and for the audience to gain an insight into the trends and opportunities that lie within the market. With the best marketing blog posts, you can engage and build valuable relationships with your targeted [...]
When it comes to developing revenue for your company, you could join the race to the lowest price...but do you really win if you have little to no profit margin? Customers are motivated by a few factors. Certainly, some are looking for the best [...]
Hackers and identity theft? It’s no wonder why small businesses are nervous about the tech world. Not only is it intimidating to put your brand online, but you need to be very cautious with your login credentials and passwords. With the recent launch of [...]