Nowadays, we cannot underestimate the power of online shopping websites. With more people shopping from e-commerce stores to save energy and time, the interest of those who prefer to shop at physical stores has declined to some degree. At the same time, we can’t [...]
Learn about mobile's role in email marketing, design tips, and the basics of autoresponders in "Email Marketing for Small Business [Part 1]." Now you may ask, if email is everywhere and anyone can send it, why do I need an email marketing tool? [...]
Strengthen your brand identity and bring customers through the door with email marketing! This comprehensive guide will walk you through the ins and outs of creating a successful email campaign. In part 1 we'll walk through the stats behind email marketing, mobile's role, and [...]
Maintaining an up-to-date email list is often an important tool for small business marketing. Independent retailers rely on direct engagement in order to drive repeat business into their stores. Facing stiff competition from big box chains that may compete on selection and price, independent shops [...]
What is an animated GIF? A GIF is a type of image file. An animated GIF means the image includes animation or movement. A GIF does not include sound. Think of it as a looped, short, silent video or a slideshow. You can now [...]
To help you with your marketing while you are on the go, SnapRetail has launched a new podcast!These bite-sized episodes will give you the email, social media, and website marketing advice you need to market your small business and get the most out of SnapRetail.Each [...]
If you ask any of our small businesses about their most loved SnapRetail feature, the survey is always pretty clean: the planning calendar. Why? You can easily get a comprehensive view of your marketing plan: emails, social posts, website updates, and events. But, even the [...]
A guest blog post from our friend, Jessica Thiefels Many retailers agree that coupons are an effective way to bring people into their stores. But some merchants see coupons as a nuisance that only serve as a hassle for lowering profitability. It’s likely that [...]
Black Friday. Small Business Saturday. Cyber Monday. Fill up on the turkey, stuffing and pumpkin pie while you have the chance because the next few days will be a bit of a retail blur. Inventory will fly off the shelves, but we’ve got three last [...]
As a small business, you want to stand out against big-box competitors in your customer’s inbox. Your email subject lines entice your customers to open your emails or ignore them. With SnapRetail’s 5 tips and 50 catchy, must-open subject lines, we’re helping to ease [...]