The SnapRetail 60/30/10 Social Media Rule

What is the 60/30/10 rule? The 60/30/10 rule is a social media marketing technique that helps you maximize your social media impact by leveraging engaging content, sharing information from non-competitive businesses and local or industry organizations, and promoting products and services.   We typically [...]

Facebook is Still King If You Want to Reach Young People. And It’s Not Even Close.

A guest blog post from our friends at Civic Science Those of us in marketing and media love to over-hype new things. Remember when “location-based” services like Foursquare were all the rage for about five minutes? Today, it’s Pokémon Go. Tomorrow it will be [...]

Facebook 60/30/10 Rule: Learn How to Post Consistently

Post your way to Facebook success! Creating consistent, engaging content for Facebook can be a challenge. That's why we've created the 60/30/10 Facebook Rule. Watch the video below to learn how you can look like a pro on Facebook! The 60 :: Be a Resource [...]

How to Sell On Facebook

It is no surprise that Facebook is an active and growing social platform with many users (over 1.59 billion users to be exact).  For that reason, small businesses continue to use the social site to increase their brand awareness, grow email lists, and more. Now, the "and [...]

Facebook Introduces Image Carousel for Business Pages

There’s a new type of post in town - Image Carousels! With this latest Facebook update, you’ll be able to showcase clickable, scrolling images in a single post. Bonus! These posts serve as a hybrid between an image share and link share. How do you [...]

New Facebook Layout: Featured Call-to-Action and Smaller Profile Picture

Facebook is slowly rolling out changes to the business page layout. Don’t panic! While not major, these layout changes can impact your customer conversions and make you more successful on social media. Get more engagement from the call-to-action button Since last year, business pages [...]

How to Verify Your Facebook Business Page

Last week, Facebook introduced the verified checkmark (✓) for local business pages. It's easy to get your business verified, and ensures that your official page will appear higher in Facebook search results. To verify your page: Click Settings at [...]

The 5 W’s of Facebook’s Website Custom Audience Pixel

Read this quick, 3-minute blog post for the who, what, where, when, and why of Facebook’s Website Custom Audience Pixels The Website Custom Audience Pixel is a powerful component of Facebook’s advertising platform that lets you create Facebook Ads that target people who have visited [...]