Give your summer sales a boost with a Christmas in July event! Having an in-store event doesn’t always have to be about steep discounts. Hosting a themed event will give your customers a reason to visit your store and shop. Here are 7 Christmas in [...]
One key to creating an excellent retail experience for your customers is to know your customers well enough that you can anticipate their needs and the type of merchandise or services they will gladly purchase. Nothing is worse than bringing in merchandise that you [...]
You have the winning Idea. You have taken the time to create an overall plan that outlines what you want your retail store to feel like and what type of merchandise you want to offer. And you are pretty sure that you have the financial [...]
A guest blog post from an experienced retailer, Katie Kapro What do you feel when you hear the words “Black Friday?” I feel a tightness in my chest. My breath becomes shallow. I inadvertently start clenching my teeth. For real. Black Friday has been [...]
A guest blog by Kate Barrett from Shine a Light Media Do you want to increase your sales? If the answer to that question is a big fat “YES” (which I’m hoping it is!), email marketing is the perfect channel to help you do exactly [...]