7 Ways to Build a Customer-Centric eCommerce Store

“I would define Amazon by our big ideas, which are customer centricity, putting the customer at the heart of everything we do.” — Jeff Bezos, Founder & CEO, Amazon. There is no better way to describe customer centricity. It is everything big and small that [...]

Integrative Technology That Boosts Small Business Efficiency and Profits

It’s easy to look at e-commerce trends and assume that cutting-edge technology being utilized is reserved for bigwig market players like Apple and Amazon. In many cases, though, this couldn’t be further from the truth. Here are a few of the best technologies available that [...]

Small Business Management: 8 Key Secrets to Success

Running a small business takes a lot of time and effort as small businessmen are solely responsible for managing all the recurring aspects of their company. Small businessmen keep alignment and coordination of multiple activities of an organization. It is often seen that business owners [...]

How to Make Your Small Retail Space Look Updated

Creating an aesthetically pleasing retail space can be very beneficial. In addition to appealing to your customers and clients, an updated space can foster a more productive environment for employees. Whether you have a large or small space for your retail shop, there are a [...]

10 Social Media Growth Hacks for Small Businesses

You probably know that it is important to make people aware of your brand or business. And one of the greatest ways to spread the word about it is to maintain an active presence on social media. The same thing goes for other places on [...]

How to Improve Customer Service When Starting out Your Business

Starting a new business can often be a challenging process, and it can be difficult to know where to begin. There are numerous factors you will need to carefully consider, such as how you will approach customer service. Building a successful customer service department can [...]

Email Marketing: 8 Strategies To Improve Sales And Boost Subscriber Engagement

Running any business is hard work, but the key is to have strong marketing strategies in place. Email is still going strong. In fact, businesses are showing renewed interest in it as a strategy to boost their performance. Email marketing allows you to connect with [...]

18 Tips & Strategies to Drive Sales using E-Commerce Marketing

  Today, having an e-commerce website even for small business owners is the way towards expanding and reaching a larger audience. While your e-commerce website is the body, e-commerce marketing is the soul that drives the website to introduce your brand to more and more [...]

What to Do When Opening a Retail Store

Deciding between an ecommerce-specific business and a flagship store can raise a lot of questions. And while there are plenty of resources available about the best way to start an ecommerce website, little information is out there about what to consider when opening a brick-and-mortar [...]