Now more than ever before, this digital era has created a competitive landscape where only the best products win. Whether you run an online gaming website such as a Book of Ra or sell clothes, it’s vital to pinpoint frustrations in the online experience, fix [...]
Recent years have witnessed the evolution of customer analytics from just-another-statistic to a powerful tool for curating highly personalized customer experiences. Have you ever wondered why the use of website visitor tracking software is becoming a crucial aspect for marketing and sales teams? Customer data [...]
Customer loyalty is at the core of building a growing, profitable and sustainable ecommerce business. But cultivating loyalty is never easy especially now when the COVID-19 crisis has disrupted businesses around the world in multiple ways. Still, there’s never been a time when strengthening customer [...]
As a business, returns can be costly and disappointing. In 2019, online returns lost businesses in the United States a total of $41 billion. Companies losing thousands, even millions of dollars in this process may question the importance of building a satisfying return policy for [...]
There can be little doubt that the ongoing COVID-19 pandemic has irrevocably altered the retail landscape: Storefronts have shuttered, industry heavyweights have filed for bankruptcy, and millions of workers have been furloughed or, in some cases, laid off. When you factor in the disruption that [...]
With the advent of digital media, the internet, and personal handheld devices, connecting with people worldwide simply took an unprecedented turn. Today we have more than 3 billion people actively using the internet, and this led to businesses realizing just how lucrative digital marketing could be for [...]
When you hear others talking about e-commerce, you probably might think it is a fully-automated business model that does not suffer physical store problems. This, in fact, is quite true. However, managing an e-commerce site can be just as challenging as other businesses, at times, [...]
We are witnessing the digital revolution take shape right before our eyes. Most consumers are relying on search engines such as Google and Yahoo to get information about a selected industry or products. Online customer reviews are becoming more and more relevant, gradually edging out [...]
Today’s ecommerce stores and retail shops are adopting buy online pickup in store (BOPIS) at rapid rates just to meet customer expectation and demand. With big box retailers making it possible, and often supporting same-day pickup, your competition is fierce. To ensure your business can [...]
Advancements are being made in this era at a rapidly fast rate, in fact, such a pace that wasn't even deemed possible in ancient times. For instance, distributing leaflets or leaving flyers on the windshields for publicizing your retail business is a thing of the [...]