Apps vs Websites – what’s the best way to sell on mobile?

We’re at a point where nearly 6 in 10 website visits are from mobile. This makes sense; people have their phones on them all the time and are often browsing the web at work, college, or when out and about. Phones are basically computers [...]

Omni-Channel vs Multi-Channel – Which One And Why?

Brands with top class Omni-Channel customer engagement retain 89% of their customers on average, compared to just 33% for companies with weak Omni-Channel customer engagement. That 3x difference could make or break a business. However, the case for going Omni-Channel is not that clear [...]

Benefits of E-Commerce with PayPal and Shopify

E-Commerce may be a scary word for small business owners, but it doesn’t have to be. Many believe that implementing an E-Commerce platform into their business model will take too much time, will be too difficult to set up or maintain, or won’t be [...]