Tips for Keeping Your Profits Organized as a Small Retailer

Keeping your profits organized when running a small retail business can be a daunting task. Most small businesses never survive for long in the market because they either don’t make profits or run into losses from year to year. According to small business data compiled [...]

4 Reasons Why Live Chat is the Most Underrated Element of Your Digital Marketing Plan

The role of live chat in customer engagement has evolved from being merely about troubleshooting to preempting the customer's needs and proactively addressing them. In fact, live chat software can safely be considered as the most underrated element in your digital marketing campaign success. Consider [...]

Voice Search SEO: Strategies & Optimization Tips

We are already aware of Search Engine Optimization and how it will make our website score higher on Google search results — allowing you to gain more clicks and sales from your website. Do you consider a voice search program for SEO, though? With voice search becoming [...]

6 Reasons Why You Should Invest In Online Marketing

We are witnessing the digital revolution take shape right before our eyes. Most consumers are relying on search engines such as Google and Yahoo to get information about a selected industry or products. Online customer reviews are becoming more and more relevant, gradually edging out [...]

SEO for Retailers: 7 Ways SEO Can Help Your Business Grow

If you have a business online, rankings and conversions matter most to the nature of your business. For an e-commerce store to thrive online, it should gain all the attention that it could get from target users. Thus, it is crucial to have an effective [...]

How to Ensure 10x Growth in Revenue With Customer Service

According to Microsoft, 56% of people worldwide have stopped doing business with a company because of poor customer service experience. This stat clearly shows how poor customer service can hamper your business, and may ultimately result in lower revenue. That’s why it is important to [...]

How Prioritizing Employee Happiness Will Help Your Small Business Thrive

“An army marches on its stomach.” The old aphorism has highlighted the importance of focusing on the basics ever since Napoleon Bonaparte supposedly uttered it hundreds of years ago. When it comes to small businesses, one could adapt the old adage into something like “a [...]

9 Reasons Why Fleet Leasing is a Win for Small Businesses

For many small businesses, having a fleet of reliable vehicles is an absolute must. However, purchasing the vehicles is not often the best financial decision. The up-front investment, ongoing maintenance costs, and evolving business needs can turn a fleet into a financial burden. Leasing often [...]

5 Social Media Retail Trends to Embrace in 2020

It's vital for retailers to focus on social media. Each platform holds significant influence to reach consumers, advertise and stay up-to-date on the latest trends and news. Social media trends drive engagement and success when retailers use them correctly and in a relevant manner. Here's [...]