The year was 1980: Jellies were the rage and The Buggles said it best with, “Oh-a-oh...Video killed the radio star!” Video was a big deal and brought a change to music. Now over thirty-years later, it is still a big deal and a must-have for [...]
Emojis - those little symbols appearing in text messages everywhere. However, start to imagine emojis in email subject lines too! In the mess of numbers, letters, email address and more, an emoji can break through the monotony and say, “Here I am! Open me first!” A recent [...]
Coupons, discounts, and deals, oh my! While providing coupons during the holiday season might seem cliché, there comes a time when coupons are expected by your customers. According to The Social Habit, 70% of email readers open emails from a brand or company in search [...]
There’s a new type of post in town - Image Carousels! With this latest Facebook update, you’ll be able to showcase clickable, scrolling images in a single post. Bonus! These posts serve as a hybrid between an image share and link share. How do you [...]
An email list is your biggest secret weapon to reaching your customers effectively. Think about it - what if social media dissolved tomorrow? You’d have no way of contacting your customers that you’ve worked hard to cultivate and turn into fans. The only recourse [...]
According to a recent study, 78% of shoppers used the internet for research during the holiday season last year. Your customers are making their lists and checking them twice...online. Even if your business isn’t e-commerce, you have an opportunity to make an impact on sales [...]
Last week, Facebook introduced the verified checkmark (✓) for local business pages. It's easy to get your business verified, and ensures that your official page will appear higher in Facebook search results. To verify your page: Click Settings at [...]