Company Announcements

October 09, 2014 | Jessica Biblis, Marketing Manager

SnapRetail Adds Automated Website Support to its Marketing Automation Software for Independent Retailers

The solution now encompasses websites, email marketing, and social media management

SnapRetail, the leader in marketing automation for independent retailers and merchant businesses, announces the expansion of its SaaS offering by adding a website component. It’s the only product available today that provides seamless creation, management and automation of email, social media and website pages – all of the top marketing tools a small business needs to promote itself online.

Used by thousands of retailers worldwide, SnapRetail’s solution is both cost-effective and easy, requiring no programming skills or marketing expertise on the part of the business owner. With this feature, retailers can create or update their websites quickly and easily by leveraging the same friendly editor used in SnapRetail’s email component. In addition, they can keep their website current by scheduling future updates using the unique drag-and-drop calendar.

“Before, I had to build my emails, pay a web designer and manage my social media individually,” said Karen Steffey, owner of a consignment store Amelia’s Antics in Millbrae, Calif. “Today, I can schedule, track and build a consistent message, all from SnapRetail’s drag-and-drop calendar.”

The website provided by SnapRetail will display correctly on mobile devices and has built-in capabilities for email collection and store event management. This new functionality also includes ready-made layouts, page templates and free images – everything needed to promote businesses all year. And each subscriber has their own personal Marketing Consultant to help them through every step.

“I cannot say enough good things about my experience setting up my website!” said  SnapRetail customer Lynne Nee, owner of Lynee’s Floral in Wilbur, Wash.  “It really is a burden off of my shoulders to know that I now have a web presence, I can easily customize it and I have the support I need to do it easily.”

Since its limited launch only two weeks ago, SnapRetail is already hosting close to 100 new or revised retail websites, and that number grows daily. The flexibility of the software allows retailers to maintain control over their brands and marketing efforts, yet the software is easy and flexible enough to work with a busy schedule rather than against it. With SnapRetail, it’s never been easier to create a consistent brand across all online marketing efforts in just a few hours each month.

Founded in 2010, SnapRetail provides the leading marketing automation solution to more than 2,800 independent retailers and business merchants. Headquartered in Pittsburgh, Pa., our more than 70 employees are dedicated to supporting the small business movement and helping retailers grow traffic and sales with a modern, affordable solution.

####