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Bird Watcher News August 22nd, 2024
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Hi BirdWatchers,
This will be a different type of newsletter. We have a big ask.
Times are tough for everyone, and the past two years have been especially difficult for us as a small business. Rents, wages, cost of goods and shipping, liability insurance, etc. have all risen, some drastically, while our margins have not. Sales have declined. Things are tight. You may have noticed we are a little lighter on new gift, garden and home merchandise. Fall is always our slowest season. Birds don't visit feeders as often since natural foods are plentiful. Football and other autumnal activities ramp up and foot traffic in our stores slows way down. This Fall is shaping up to be even harder than most.
We have been at Bird Watcher a combined 59 years, the past 9.5 as owners. We love our company. We've been through a pandemic, a buyout, huge supply chain issues and much more. We are doing everything we can to keep it going, but we need your help. Please continue to shop with us, share our newsletters and social media posts, and tell a friend (tell ten friends) to shop with us, too!
Starting September 1st, our Buford and Roswell stores will be closed on Sundays. The other three locations will not change. We will adjust during any sale periods and hope to get back to normal in December. Our Cole's inventory will be reduced slightly but will continue to stock all your favorites. Should you need to confirm hours or ask if a particular item is in stock before making a trip, just call your local store and they can give you an update. Christmas merchandise is already arriving for you early birds. We thank you so much for your continued support, and with your help we will soar once again.
~Julia and Karen
PS - Our employees have been rock stars through all this. We are running with reduced staff, so please show them extra patience and grace when you visit. We cannot succeed without them.
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